Flea and tick concerns continue to remain prevalent among dog and cat owners, with both issues on the upswing and influencing how prevention and treatment are approached. As pet owners navigate a range of product formats, safety considerations, and purchase channels, decision-making is shaped by both experience and evolving awareness. This study captures how usage, attitudes, and product preferences are developing across the category. Download the report overview to understand how the flea and tick control market is evolving across behavior, choice, and engagement.